Source: W3C WAI, https://www.w3.org/WAI/perspective-videos/contrast/ Visual: Web Accessibility Perspectives: Colors with Good Contrast Audio: There's something about great design that allows it to go practically unnoticed. Visual: Signs with directions are shown. A woman is walking happily down the street. Audio: But it doesn't take much to make things confusing and frustrating. Visual: The signs change to have poor contrast. The woman now looks confused. Audio: Choosing colors with poor contrast makes navigating, reading and interacting a real pain Visual: She looks at a navigation app on her phone. Audio: Good design means sufficient contrast between foreground background and colors. That's not just text and images but links, icons, and buttons. Visual: The app has a button with low contrast that changes to become clear. Audio: If it's important enough to be seen, then it needs to be clear. And this is essential for people with low contrast sensitivity. Which becomes more common as we age. Visual: An older man on a sofa is looking at a tablet. He goes to read a message on his mobile phone. Audio: With good colors, websites and applications can be easier to use in more situations. Like in different lighting conditions. Visual: Sun glares on the phone but the text is still readable. Audio: Web accessibility: Essential for some, useful for all. Visual: Visit w3.org/WAI/perspectives for more information on Colors with Good Contrast